Marketing and Creative Management
Revolutionize your marketing approach
Manage your marketing and creative work, content, and people in a single platform to deliver better customer experiences at scale.
Benefits
Clear insight into performance
Enable well-informed decision-making at each phase by utilizing the insights necessary for improved choices. Through centralized planning and communication, your team can concentrate on the correct priorities and foresee obstacles to sustain momentum for timely project completion.
Speed up content production
Minimize creative slowdowns by enhancing content collaboration and utilizing integrated digital asset management. Improve asset utilization, discovery, and distribution while centralizing feedback, version control, and approval processes in a single location to maintain your creative team's focus.
Optimize marketing impact
Focus on marketing programs by leveraging real-time insights from dependable data and performance metrics. Liberate team resources dedicated to reporting, track metrics on cost and effort throughout the entire marketing lifecycle, and consolidate performance analytics tools in a single platform.
Integrate with the daily tools
Smartsheet provides numerous integrations to boost your marketing work management, such as Adobe Creative Cloud, Slack, Google Workspace, Jira, and others, ensuring your team maintains momentum no matter which tools they use daily, thereby unifying work into a single source of truth.
increase in efficiency
McGraw Hill automated and simplified their processes, increasing efficiency by 50%.
faster distribution
McLaren Racing distributed race day footage and assets 7x faster with Smartsheet and Brandfolder.
increase in productivity
Uber cut process time by 50% by relying on a single source of truth for planning, execution, and reporting.
Use cases
Discover how Smartsheet Marketing and Creative clients meet their business requirements and attain their goals.
Marketing management
Empower your team with a single platform to manage marketing work, content, and people to deliver better customer experiences at scale. Create the workflows, and insights needed to move faster with confidence, reduce inefficiencies, and improve ROI.
Creative operations
Boost creativity and ignite innovation unlocking your team's full potential. Visualize their workload, remove bottlenecks, and accelerate content collaboration to free up your valuable creative resources.
Event management
Give your team the tools they need to execute exceptional events. Improve planning, inspire collaboration, and ignite powerful events.
Agency management
Exceed client expectations from proposal to delivery by providing your team with the tools they need to increase effectiveness and achieve outstanding results.
Essential features
Gather essential details from your projects and various data sources to create dashboards and produce reports for stakeholder distribution.
Ensure everyone stays aligned with an engaging, detailed overview of all your activities and schedules.
Create straightforward and effective automated workflows within minutes.
Monitor actual resource usage compared to allocated resources for each department throughout the organization.
Directly in Smartsheet, upload, distribute, and gather feedback and approval on content.
Organize and share all of your assets while gaining insights into their performance with Brandfolder by Smartsheet.
Effortlessly gather and utilize accurate, reliable data from both internal and external stakeholders.
Create user-friendly web and mobile applications to enhance your business efficiency and facilitate teamwork.
Discover the capabilities of AI through straightforward English formulas, contextual assistance, and rapid dashboard visualizations.
Smartsheet is trusted by 85% of Fortune 100 companies
From the distant home office to the expansive corporate complex, Smartsheet is revolutionizing how the world operates.











Resources for your success
Campaign management
Provide marketing teams with the tools necessary to submit, track, and manage their campaigns while driving visibility to all stakeholders in real-time.
Marketing Shared Services
Marketing teams can effectively manage, track, execute and report on submitted creative requests
Marketing Budget Management
The Marketing Budget Management template set is an easy to use, intuitive process that provides visibility to key budget metrics and management of the change process throughout the year.
Marketing Quarterly Goals
Boost marketing performance with a shared view of department goals, centralizing key details in one location to support goals and actual performance.
Event Planning
Empower marketers and event planners to transition to virtual events, and align, track and report on the strategy and planning that leads to successful events.
Marketing Technology Management
Easily manage your suite of marketing applications and contracts, maintain visibility into potential overlap and conflicts, and identify cost saving opportunities.
Work with us to increase Smartsheet ROI
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User training
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Integration design
Interface design & build
Build Workflow automation
Process design consulting
Discovery workshop
Workflow analysis & design
Best practices on intelligent cross-platform workflows


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Transform your work style with Smartsheet.
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